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Whatever your skin type, budget or desired coverage, there's a high street foundation out there for you to shop now. Now for the exciting bit, these are the best budget buys on the internet that deliver all the amazing qualities you’d find in a pricey formula. Or, if you have an oily skin type, a matte finish is your best bet: I’m a fan of the Maybelline Fit Me! Matte and Poreless Foundation. However, if you have particularly dry skin, opt for a dewy base – like the No7 Restore and Renew Serum Foundation - to aid hydration. There are major companies like Loreal that own sub-companies like Este. True Match Super-Blendable Original Liquid Foundation brings you a moisturizer in a foundation infused with 80 moisturizing cream, ProVitamin B5.
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When it comes to finding the right finish, it really is down to preference. CHECK THE SHADE Some women try to match foundation to the color of the skin on. With so much technology at our fingertips, there’s barely any need to venture into shops anymore. Do you want a matte finish or dewy base? How do you know what shade to go for? There are some great colour-matching websites available like Findation which help you find the perfect shade online, or you can book virtual consultations with Bare Minerals and No.7 and leave it in the hands of a beauty expert. With so many out there to choose from, finding the right one for your skin type can be tricky.
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Thanks to innovative technology and extensive research into formulas, I proudly own foundations that are cheaper than my daily coffee run (they’re a lot nicer too). Nowadays, the whole "buy cheap, buy twice" mentality doesn’t always apply. I used this foundation on the drugstore side in a High-End Vs.Drugstore Makeup Tutorial and it held it’s own against one of my favorite foundations, YSL All Hours. We often associate airbrushed, flawless skin with Hollywood stars, and therefore assume that we need to opt for the most expensive, luxury players to find high-quality results. In today’s Foundation Friday for Over 50s I’m putting L’Oreal True Match Super Blendable Makeup to the test to see how it performs on mature skin. The best foundations don’t have to cost you a fortune: you can still find amazing high street alternatives that cater for every skin type and finish. However, that doesn't mean I stick exclusively to those with triple-figure price tags: in fact, I’m here to tell you that you don’t have to drop a week’s salary whenever you find yourself banging on the bottom of the bottle. As a beauty journalist, my standards are high when it comes to foundations.